Up to 40% of businesses affected by a natural or human-caused disaster never reopen for business, according to the Insurance Information Institute. One-of-two businesses never returns to the marketplace following a major disaster. Of those that do, half go bankrupt within three years. Sixty-two percent of businesses have no emergency plan, reports the Ad Council survey. Nearly 60% of small businesses victimized by a data security breach close their doors within six months, reports the National Cyber Security Alliance. The ones that survive plan their response to a disaster before it strikes.

The reality of business risk is that certain events are beyond control. Large-scale catastrophes such as hurricanes, earthquakes, and floods are all too real. More commonly, disasters such as a data breach, a protracted power outage or even a harsh storm can be similarly devastating if it forces a business to shut down operations. The goal of GIS Commercial Disaster Response Services is to help a company create a culture of appropriate risk management. In doing so, GIS recommends best practice procedures and provides services necessary to quickly resume operations, ideally within 24 hours.